BRAND IDENTITY DESIGN

1. Discovery phase. I send you my logo / brand identity design questionnaire to find out about your project specifics. Once it’s filled in, I review and propose the project price/turnaround time.
2. 50% upfront payment is made.
3. I start researching into the industry, target audience, competition and brand specifics, while creating a mindmap and sketching initial ideas.
4. Showcase. I narrow down to the strongest few logo concepts and present them to you.
5. Either the final logo concept is approved or we go through revision (I include up to 3 revisions in the original price for the whole project).
6. Logo refinement process. I polish the logo with greater attention to details.
7. Logo approval and second 25% payment.
8. Following the project scope, I start to expand on the visual identity system with all the components that were outlined in the questionnaire.
9. Narrowing down and presenting the visual identity.
10. Approval or revision.
11. The final 25% payment is made.
12. Logo and identity design delivery. I package the visual identity system with all the necessary vector/raster files for web and print use and ship the package to you.

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LOGO DESIGN (ONLY)

1. Discovery phase. I send you my logo / brand identity design questionnaire to find out about your project specifics. Once it’s filled in, I review and propose the project price/turnaround time.
2. 50% upfront payment is made.
3. Researching, mind-mapping and sketching.
4. Showcase. I narrow down to a few strongest logo concepts and present them to you.
5. Either the final logo concept is chosen or we go through revision (I include up to 2 revisions in the original price for the whole project).
6. Logo refinement process. I polish the logo with greater attention to details.
7. The final 50% payment is made.
8. Logo delivery. I package the logo with all the necessary vector/raster files for web and print use and ship the package to you.

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